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Getting a new printer for your office can be confusing.

There are multiple manufacturers to choose from (Xerox, HP, Lexmark, Brother, and others).  

When you need a new one, it’s often easiest to do a quick online search, pick a provider, and make a purchase. After all, a copier is a copier, right?

Last week, Benchmark made a special delivery to Memorial Medical Center in Las Cruces, New Mexico. Eighty of Xerox’s award-winning AltaLink and VersaLink products arrived on a 40-foot trailer (pictured right) early morning on September 14th.

The Benchmark team, led by Lead Analyst Josef Johnson, worked alongside the Memorial Medical Center IT staff to ensure a quality delivery and installation...

Anything connected to a network is a potential security risk -- including your copiers and printers.

We’ve discussed this topic recently, read 11 Things About Copier Security You Didn’t Know About.

Every business needs to worry about security; even small and medium businesses. Cyberattacks on SMBs continue to increase because they usually don’t have the knowledge or expertise to tightly manage...

Fantastic! You've just signed the lowest cost bid for the 10 copiers you've bought (or leased for the next 36 months). You got the "best deal" for your office by playing hardball and making the copier sales guy nearly tear up when you signed the contract.

You've won, right?

Did you?

While printing copies of your marketing material in black and white are convenient and often a cheaper option than color, you may be putting your business at a disadvantage.

That's because color offers quite a few benefits your business can leverage to drive sales.

While there are a ton of benefits that color brings, I've narrowed it down to the top three advantages. Consider these three...

It's easy to fall into the habit of thinking of your copier (or printer if that's what you call it) is just that – a machine that copies.

Over the past two decades, the capabilities of Xerox copiers have exploded. Technology is always getting “better, faster, cheaper.” When it comes to copiers, “better” means being able to get more done in less time.

Like email.

When it comes to finding a managed print services (MPS) provider, you've got a large task in front of you. After all, every MPS provider wants to tell you why their service is the best, but few really have the skills to follow up on those claims. 

That leaves you in a sticky position. You need a team who can deliver, but how do you find one?

Fortunately, there's a simple method. Ask these...

Xerox launched the first commercially available plain paper photocopier in 1959 and has been synonymous with printing, copying, and quality -- the “Kleenex” of the photocopier world -- ever since. 

You rarely hear someone ask for a tissue. They ask for a Kleenex.

Your copier can be hacked. 

Anything connected to a network can be hacked. 

By anything, I mean anything – hackers have penetrated and hacked data through Internet-connected Teddy Bears. 

Teddy. Bears. 

The best. Number 1. The finest. Perfect. Numero uno. 

Or, for the Tina Turner fans: “You're simply the best, better than all the rest.” 

All of us want the best for ourselves. Many Google searches start with “the best [insert what you're looking for here]”.

The question you often forget to ask when you're looking for the “best” of anything is this: is this the best thing for your needs?